Why Canadian Beef?
We put the best of Canada into our beef.
When asked world-wide what makes Canadian beef great, people told us it is Canada itself
Our community of ranchers and farmers tend to the cattle and land with values that we all hold dear: honesty, hard work & resourcefulness. We base our practices on facts and what is proven.
Our quality beef is shaped by the land and enjoyed at family tables globally. It’s our landscape, cold climate, rich grasslands and fields, that all make for hardy herds.
World-class standards are in our nature. We strive to establish and respect regulations for the good of us all. Safe quality beef is part of our Canadian culture.
Raising beef is a craft spanning a history longer than Confederation. We take on the responsibility for the resources in our care. Stewardship is the mindset, sustainability the practice.
A gathering of friends and family with beef on the grill is a simple pleasure and the Canadian way to nourish us, body and soul.
Your community of over 60,000-strong beef farming and ranching families across the country express their heart-felt thanks for your love and loyalty for Canadian beef.
