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for all non-media inquiries.
Corporate Address
6715 – 8th Street NE,
Suite 146
Calgary, AB, Canada
T2E 7H7
Fact Sheets
Get the most up-to-date information on how the Canadian beef industry is talking about thorny issues or important topics that consumers want to know about.
Available for FREE download on iPhone, Android and iPad
Created by the experts at Canada Beef, this comprehensive tool will help you know how to buy the right cut and cook it with confidence.
The ROUNDUP™ app has it all!
Developed with pride by Canada’s beef farmers and ranchers.
Brand Storybook
We put the best of Canada into our beef.
The Canadian Beef brand story is more than just a mark on a product. It’s a way of being. A way of thinking and feeling; of connecting and collaborating; of telling the truth about why we exist, what makes us remarkable and how we go about doing what we do. It stands for what we believe in and what we value.
We invite you to explore the Canada Beef Marketing Library – designed to inspire and assist you in your efforts to tell a powerful Canadian beef story. You will find creative examples, innovative visuals, images and artwork here for your work. This resource centre will help guide and support you in your Canadian beef communication and marketing initiatives.
BeefResearch.ca is critical to the long-term strategy to improve technology transfer and knowledge dissemination within the Canadian beef cattle industry.
Do you want to know more about the beef you eat? Do you have questions about Canadian cattle production? Would you like to become an Advocate for the beef industry?
The Canadian Cattlemen’s Association (CCA) is the national voice of Canada’s 68,500 beef farms and feedlots. Founded by producers and led by a producer-elected board of directors, CCA works to address issues that concern Canada’s beef producers.
A global leader in the continuous improvement and sustainability of the beef value chain through science, multi-stakeholder engagement, communication and collaboration.