Stakeholders – Farmers and Ranchers

Learn more about how we are supporting and promoting Canadian beef in both Canada and international markets

Canada Beef Consumer Campaigns

Learn more about each ad campaign and the great work and support of our Canadian beef influencers.

Pick the beef with the leaf + Ranch-her Event + Maddi & Kiki + Recipes and Videos

#myCanadianbeef

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RECIPES + VIDEOS + SOCIAL + MORE

The One & Only Beef Campaign

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Canada Beef is celebrating 50 years of leadership in 2023! Thank you to our stakeholders for being part of our rich and colourful history. Visit here throughout the year to learn more about our history.

Mission

A dynamic, profitable and competitive Canadian beef and veal industry.

Vision

Canadian high-quality beef and veal products recognized as the most outstanding by Canadian and world customers.

Mandate

Invest in a strong future for Canada’s beef and veal industry.

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We take your interest in our newsletter as a compliment and respect your right to privacy. We will not share or distribute your personal information and you can opt out anytime. We hope you enjoy our newsletter, thank you for Joining Us! ~Canada Beef

Shop

Shop the BeefPride eStore to show your beef love.

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Annual Report

Canada Beef is pleased to present our 2022/23 Annual Report. Click here to download the PDF Version.

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Corporate

Learn more about Canada Beef

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Facts & Resources

Check out our selection of facts and resources.

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Visit our Trade/Retail website

Information for meat professionals.
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