Nutrition - Canadian Beef | Canada Beef


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The Untold Stories of Canadian Beef – Beef Belongs


Delicious and nutritious, beef is a meal maker and nutrition A-lister. Discover beef’s often untold nutrition story in this upbeat and lively look at what beef delivers.

Canadians could benefit from
eating more beef.

Many Canadians aren’t getting enough of the essential nutrients they need. Research shows that almost half (46%) of the calories in our diets comes from nutrient-poor highly processed foods, so it’s not surprising that many of us aren’t meeting our daily nutrient needs for iron, zinc, calcium, potassium, magnesium, thiamine, vitamins A, C, D, B6 and B12.

Beef is a naturally nutrient-dense single ingredient protein food that contains a number of the nutrients of concern that many Canadians need more of in their diets.

When you’re pressed for time (and who isn’t), it’s a challenge to get wholesome meals on the table night after night.

Tackle dinner dilemmas with tips, tricks and strategies that will make it more efficient and less stressful to pull nourishing meals together.

Let’s get started…

Shop Smart Strategies

1) Start your shopping at home. Check what foods are on hand (fridge, pantry, freezer) and make note of foods that need to be eaten soon.

2) Make a list of meals you can make that include the foods you have on hand. Include some cook-ahead or make once, eat twice ideas to keep meal prep-time manageable. Ask the family for input of what they have a craving for.

3) Make a list of extra items you will need to round out the meals to ensure they are balanced with veggies, fruits, whole grains and protein. Check for store specials you can take advantage of. To save time at the store, sort the list according to grocery store layout – deli, frozen, dairy, meat, etc.

4) In-store, look for discounted items close to expiry to take advantage of some deep discounts. Buy only items that you can cook or use for meals right away to manage food waste. Once cooked, meats can keep refrigerated for up to 3 days or in the freezer for up to 3 months.

5) Meal kits just might be the answer when pressed for time, but if you can prep your own meal kits at home, it helps manage the budget and reduce packaging waste. Some meal kits are just a recipe and portioned-out pasta, meat and veggies. You can do this!

5) Consider online grocery shopping if time is tight.

Eat Smart

Having balanced meals is important but it can be tricky to implement. Follow this healthy plate approach as a guide to proper proportions of wholesome foods.

Canada Beef | Healthy Plate Meal

Reality check: Canadians are getting close to half their calories from ultra processed foods from such as: doughnuts, pop, salty snacks, candy bars, ice cream, French fries and frozen pizza. For children ages 9 to 13 years of age, that number rises to 57%. These startling numbers can lead to having too much sodium and added sugar in our diets, and falling short of key nutrients such as protein, calcium, iron, and vitamins.


Check out our strategies here in this booklet Cook Smart Strategies. You can view the eBook here.

Cooksmart | Canada Beef


Check out two Cook Smart Kitchen videos: How to Make the Perfect Grilled Southwestern Beef Steak with Succotash Sauté and


Are you thinking about an
important issue concerning beef?
Well we have a position on that!

Please take a look at the position papers we have written on issues relating the health and nutrition of your family. is dedicated to spreading the word about the taste, nutrition and goodness of beef. is funded by import levy fees. Import levy funds are collected on all beef and beef products imported into Canada. The import levy is collected by the Canadian Beef Check-Off Agency.

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