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The new Cuts by Colour Guide (Guide) is an effective tool to support butchers, abattoirs, and beef producers who sell directly to consumers; the Guide is fully integrated with the Canadian Beef Information Gateway (Gateway). Read More |
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YATA is a local Japanese-style supermarket with 12 stores located in Hong Kong. Their customers are daily shoppers looking for high-quality fresh food. Canada Beef and YATA are long-time partners and recently completed another Canadian beef fair, held March 14 – 20, 2023. Read More |
The Canada Beef Latin America and Mexico team continues to work with online retailer Wild Fork Mexico to promote Canadian beef sales. A recent digital advertisement campaign drove consumers directly to Wild Fork’s online store, where they could select from five Canadian AAA beef cuts. Read More |
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Canada Beef International Institute (CBII) Korea participated in Seoul Food & Hotel 2023, the largest food and hospitality show in Korea, held May 30 – June 2, 2023. Canada Beef joined forces with other Canadian premium food and beverage products to promote Canadian beef at the Canada pavilion. Read More |
Canada Beef delivered two webinars to 72 trade commissioners and provincial trade representatives responsible for the agriculture and agri-food files in offices worldwide. Read More |
With the summer barbecue season in full swing, Canadians from coast-to-coast are more likely to visit their local grocery store looking for grill-ready cuts of beef. While this purchasing trend is welcome from a bottom-line perspective, the increased demand may present retailers with a challenge in terms of staffing. Read More |
Beef continued to be a protein of choice for Canadian consumers in 2022, even as inflation kept retail prices on the high end for much of the year. Statistics Canada’s 2022 consumption data tells a positive story for beef and animal proteins in general, with increases in per capita consumption reported across the board. The results were welcome news, given year-over-year increases in the retail beef price (+7.7%) outpaced Canada’s 2022 average inflation of 6.8%. Read More |
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The foodservice industry is a dynamic sector of the overall Canadian beef marketplace. Operators are always looking for ways to keep their menus current, while remaining profitable. Read More |
Health Canada’s infant feeding guidelines recommend that an infant’s first solid foods be iron-rich, calling out meats like beef as a best source of high-quality iron to meet babies’ needs. Read More |
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Canada Beef’s celebratory luncheon in honour of the 50th anniversary of beef marketing activities in Canada and abroad is included in the CBIC registration. Come and break bread over a plate of delicious Canadian beef. See you August 15 at the BMO Centre, Stampede Park in Calgary, AB. canadianbeefindustryconference.com |
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The Canadian Beef Centre of Excellence (CBCE) participated in the Culinary Federation (CF) National Conference held in Niagara Falls June 4-8, 2023. Read More |
The Beef Pride eStore offers promotional items branded with the Canadian Beef logo or The One & Only Beef branding as a grassroots marketing effort to get positive messages about beef out on the street. Read More |
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CONTACT US Suite 146, 6715 – 8th Street NE Calgary, AB Canada T2E 7H7 Tel: (403) 275-5890 info@canadabeef.ca canadabeef.ca |
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