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As a member of the International Meat Secretariat (IMS), Canada Beef was able to contribute to the recent United Nations Food and Agriculture Organization (FAO) report which concluded that “animal source foods contribute to healthy diets,” among many other positive findings for meat. Released on April 25, the report found that animal-sourced foods, which include eggs, milk, and meat (as well as insects, and wild animals) are all a unique source of high-quality protein and many other bioavailable essential nutrients, and they contribute 18% of the global food energy consumption and 34% of the global protein consumption.” Read More
Canada Beef participated in the 38th edition of EXPOCOMER from March 28-30, 2023, at the new Panama Convention Center. Read More	The Canada Beef food truck completed its last run on March 12, drawing the year-long project to a close. Read More
Canadian consumers’ appetite for beef was resilient in 2022 amid inflationary pressures that pushed retail beef prices higher. Here are some beef highlights from the Statistics Canada 2022 Disappearance data released May 31, provided by Canfax: Beef consumption was up 2.9% at 17.5 kg/person (retail weight) Total beef consumption was up 5% to 967,166 tonnes (carcass weight) Canadian Retail beef demand index was up 2.6% The positive demand picture continues with robust exports in the first quarter; January-March 2023 beef exports were up 5.4% in volume and up 5.1% in value. Stay tuned to Canada Beef Performs as we take a closer look at the results in the July issue.

Canada Beef International Institute (CBII) Taiwan launched a Taiwanese version of the Canadian Beef Information Gateway (Gateway) in May. The Taiwan version of the Gateway uses the same concept as the original but features local content. Read More

Canada Beef is increasing its presence and marketing and promotions support in Vietnam. A new position of Marketing Manager Vietnam was created to support these efforts and Canada Beef is pleased to announce the recent appointment of Ms. Pham Thi Quynh Nhu (Katie) to the position. Read More

The Canadian Beef Centre of Excellence (CBCE) now offers educational content related to the Canadian Beef Advantage (CBA) via new online video courses. These courses enhance value for stakeholders by delivering efficient and effective training to industry professionals. Read More
Providing health and nutrition resources to healthcare professionals such as family doctors, nurses, and registered dietitians is an important part of Canada Beef’s Health and Nutrition program. Read More	The steady stream of market access announcements for Canadian beef in the first six months of 2023 are reasons for optimism and help support expansion of high-quality grain fed tastes and preferences around the world. Read More
Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More

Canada Beef has produced a comprehensive style guide to provide guidance when writing recipes for consumer audiences using all cuts of Canadian beef. The guide is helpful for label, print and digital media formats and platforms and an excellent resource for those writing recipes for consumers to cook at home, including social media influencers. Read More

CONTACT US Suite 146, 6715 – 8th Street NE Calgary, AB Canada T2E 7H7 Tel: (403) 275-5890 info@canadabeef.ca canadabeef.ca	You’re receiving this newsletter because you’ve subscribed to Canada Beef Performs. No longer interested? UNSUBSCRIBE. Forward to a friend? CLICK HERE. Like to subscribe? CLICK HERE Comments? Email our editor at editor@newsletter.ca © 2023 Canada Beef. All rights reserved.