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 As part of the 11th Annual International Meat Secretariat (IMS) Marketing Committee conference held in late April, thirteen contributing country members produced and presented 10-minute videos of their recent key marketing initiatives. The goal was to share learnings and generate discussion on the challenges of marketing red meat across a number of global markets. Read More |
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  Radio broadcast has adapted to the internet age and one of the most successful adaptations is the podcast. Read More |
  As the leading Food & Beverage tradeshow in Japan and Asia, Foodex Japan provides business expansion opportunities for food & beverage suppliers. Read More |
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  Canada Beef Taiwan together with the Canadian Trade Office in Taipei partnered with five-star hotel Shangri-La Hotel Taipei to present a “Canadian Food Festival” for the full month of March at the Shangri-La Hotel newly renovated buffet restaurant Café at Far Eastern. Read More |
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  Over the past year, the Canadian Beef Centre of Excellence has transformed its culinary theatre and meat fabrication facility into a multi-media studio space aimed at supporting trade and consumer marketing efforts. Read More |
  Following the successful introduction of Canadian beef into COSTCO Spain stores in late 2020, Canada Beef agreed to provide additional support for a series of promotions beginning in March 2021. Read More |
  Canada Beef’s RoundUp App has been redesigned and refreshed and is ready for download on Apple iOS or Google Play. Watch a YouTube video to learn more about the RoundUp App. Read More |
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  Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More |
  As reported back in the November 2020 newsletter email marketing is still a winner. Read More |
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CONTACT US Suite 146, 6715 – 8th Street NE Calgary, AB Canada T2E 7H7 Tel: (403) 275-5890 info@canadabeef.ca canadabeef.ca |
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