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Eric Bienvenue joined Canada Beef as Incoming President last October. A strategic leader with nearly 30 years of experience in senior leadership roles in the Canadian animal protein sector, Bienvenue assumes the role and title of President on April 1, 2024. Read More



The Canada Beef Latin America and Mexico team (LATAM) partnered with Chef Marylu Gidi to create a collection of 10 video recipes featuring Canadian beef-filled Mexican tamales. Read More


Canada Beef International Institute (CBII) Japan recently participated in two trade shows—Food Style Kyushu and the Japan Foodservice Association (JFA) Buyers Meeting. Read More



The value of Canadian beef exports exceeded the $5 billion mark in 2023, eclipsing the previous highwater mark of $4.68 billion achieved in 2022, despite a slight dip in export volume. January to December 2023 beef exports were up 7% in value and down 2% in volume from the year prior. Read More



Canada Beef recently asked Canadians about their purchasing preferences regarding beef origins in retail and foodservice settings. Read More


An effective strategy utilized by Canada Beef’s export market development team is to exhibit at major international food industry trade shows throughout the world. Read More

The importance of getting enough iron during pregnancy cannot be overstated. Iron requirements increase by 50% during pregnancy as the mother’s blood volume expands and the fetus grows and develops. Iron is necessary for a baby’s proper brain development, and deficiency during pregnancy can have lifelong implications for a newborn. Read More


Canada Beef and the Canadian Beef Centre of Excellence (CBCE) recently welcomed the Canadian Angus Association staff and Directors to the Centre for a day of information-sharing. Read More



Canada Beef was pleased to participate in the Manitoba Beef Producers (MBP) annual general meeting, held February 8-9, 2024, in Brandon, MB. Read More


Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More

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