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Podcasts and other online discussion forums are a great way to share information about Canadian beef and sustainable cattle production, especially when the hosts and guests are highly regarded experts in their fields with a penchant for initiating thought-provoking discussion. Read More



Soriana, one of Mexico’s leading retailers, recently added Canadian beef products to its offerings. For the launch, the organization created a Canadian Fair and offered different Canadian products from groceries to beef throughout October. Read More


Retail promotion is one of the key drivers used to increase Canadian beef sales and expand the volume and value of Canadian beef. Read More





Canada Beef’s Export Market Development Program provides cost-shared funding support for eligible Canadian beef representative-company initiated projects and activities with the goals of increasing Canadian beef export volumes and value. Read More


For the first time in 11 months, COVID-19 restrictions on bars and restaurants were lifted in larger cities as the nation looks to balance bringing the pandemic-hit economy back on track and preventing a resurgence of infections. Read More



Retailers and packers were invited to Canada Beef’s Canadian Beef Means Business webinar for an insightful look at the Canadian beef retail landscape. The hour-long live webinar, held October 21, 2021, was tailored for meat industry professionals and presented the latest information, analysis and innovation in the Canadian beef industry. Read More



Canada Beef is doing its part to address chronic workforce shortages in Canadian agriculture through skills training at post-secondary institutions focused on excellence. Read More



For the second year in a row, Canada Beef is pleased to provide family-friendly nutritional information as part of its Baby at the Table consumer campaign, in the latest edition of the Baby & Child Care Encyclopedia. Read More



Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More


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