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On behalf of Canada Beef, I am pleased to extend warm wishes for a healthy and prosperous New Year. Canada Beef achieves a significant milestone in 2023 with the 50th anniversary of beef marketing activities in Canada and abroad. The Canada Beef team is proud to carry on the strong legacy of leadership and innovation that continues to serve producers by ensuring a bright future for the Canadian beef industry. Read More

Canada Beef International Institute (CBII) China partnered with Marae Limited in Hong Kong to support a Canadian chilled beef promotion at seven of their premium supermarkets from September 23-October 6, 2022. Read More

The municipality of San Pedro Garza Garcia (Nuevo Leon) hosts an annual event for the barbecue community in Mexico that brings together pitmasters from Texas, Kentucky, and Tennessee to demonstrate their culinary skills with smoked ribs, beef, chicken, and pork. Read More

Japan and Korea recently opened their borders to foreign tourists after almost three years of border restrictions due to the pandemic. Canada Beef President Michael Young and Executive Director, Export Market Development, Albert Eringfeld visited Japan and Korea in early December and attended networking receptions in both countries. Read More

The Taste Canada signature student competition, Cooks the Books, returned to its in-person format in 2022. Read More

Canada Beef recently launched the Second Edition of ThinkBeef’s Ground Beef Toolkit. Read More

Canadian Beef Centre of Excellence (CBCE) Executive Director Mathieu Paré and Sous Chef Yoshi Taylor delivered a presentation to more than 60 faculty and students of the Southern Alberta Institute of Technology (SAIT) in November. Read More

Canada Beef is pleased to announce the appointment of Shelby VanSickle to the position of Senior Director, Channel Marketing. Read More

Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More

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