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![]() Canada Beef’s 2024-2025 annual report is available now in popular, user-friendly formats to suit various stakeholder needs. The annual report provides a detailed accounting of the marketing activities and strategies undertaken by Canada Beef in fiscal 2024-2025 to position Canadian beef as the protein of choice, appreciated worldwide, and ensure value for producer check-off and import levy investment. Read More |
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![]() ![]() Canada Beef Taiwan/Southeast Asia/Hong Kong/Macao office participated in the Food & Hospitality Indonesia (FHI) exhibition in Jakarta from July 22 – 25, 2025, together with a local importer. Read More |
![]() ![]() Canada Beef has partnered with JBS Canada and Costco to introduce Canadian beef at Costco locations across Mexico. Read More |
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![]() ![]() Canada Beef International Institute Japan (CBII Japan) partnered with J:COM, the largest cable television company in Japan, to promote Canadian beef at a summer beach house in the Shonan area, a popular tourist destination near Tokyo. Read More |
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![]() ![]() The Channel Marketing team is pleased to announce the launch of the complete Certified Canadian Beef Training Program (CCBTP) for retail and foodservice stakeholders. Read More |
![]() ![]() The Canadian Beef Check-Off Agency announced the Market Development and Promotion Committee (Marketing Committee) for 2025-2026 at its recent annual general meeting. Read More |
![]() ![]() Since the beginning of April 2025, the Canadian Beef Centre of Excellence (CBCE) has participated in seven professional association conferences, as well as industry stakeholder and consumer engagements. CBCE also hosted nine in-person export market buyer missions at the Centre, with additional events planned for September. Read More |
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![]() Beef demand in Canada has been strong since 2020 and was particularly resilient in 2024. Read More |
![]() ![]() Research monitoring is an important element of Canada Beef’s Health and Nutrition portfolio. Read More |
![]() Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More |
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![]() ![]() Follow Canada Beef on LinkedIn here for the latest updates about Canada Beef activities. |
![]() ![]() Stay up to date on industry events and tradeshows where Canada Beef is participating. Read More |
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CONTACT US Suite 146, 6715 – 8th Street NE Calgary, AB Canada T2E 7H7 Tel: (403) 275-5890 [email protected] canadabeef.ca |
You’re receiving this newsletter because you’ve subscribed to Canada Beef Performs. No longer interested? Forward to a friend? Editorial contributor and oversight provided by Gina Teel, Director, Stakeholder Communications, Canada Beef. © 2025 Canada Beef. All rights reserved. |
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