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Canada Beef President, Michael Young, is retiring at the end of March 2024 after five years at the helm of the organization. His retirement from Canada Beef marks the culmination of a remarkable 45-year career in the red meat industry. Read More



Canada Beef International Institute (CBII) Taiwan partnered with Marae Limited in Hong Kong to support a Canadian chilled beef promotion at 14 of their premium supermarkets from November 17-30, 2023. Read More


The Canada Beef International Institute (CBII) Japan partnered with the Federal Meat Academy (FMA) in Japan to provide Canadian beef education courses to Tokyo Culinary College (TCC) students. FMA is the only school in Japan offering high-level butchery education classes. Read More





The Canadian Roundtable for Sustainable Beef (CRSB) recently released its second National Beef Sustainability Assessment (NBSA) and Strategy report. Read More


Canada Beef Incoming President Eric Bienvenue and Executive Director, Export Market Development, Albert Eringfeld were among the business leaders gathered in Edmonton January 17 to meet with Mary Ng, Minister of Export Promotion, International Trade and Economic Development. Read More

The Burger It Forward national fundraiser for food banks is back, and beef ranchers and farmers across the country are set to make a big difference in the lives of many Canadians this February. Read More


How do older Canadian adults view beef and other foods in relation to healthy aging? To answer this question, Canada Beef commissioned a survey of 2,134 Canadians with a focus on those 65+. Read More



Canada’s population is aging. Estimates project about one in four people in Canada will be over the age of 65 by 2040. As a growing segment of importance in Canada, Canada Beef’s Health and Nutrition team conducted research to better understand this demographic. Read More


Canadian Beef Centre of Excellence (CBCE) Studio upgrades have increased media production capabilities beyond video. Professional studio-quality lighting with newly enhanced colour control means CBCE Studios can produce high-quality still photography and provide Canadian beef product photos. Read More

Canada Beef is on TikTok. Follow along @lovecdnbeef.



Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More


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