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Health Canada and the World Health Organization recognize iron as a nutrient of public health concern. Two new studies from the University of Toronto indicate that iron deficiency is a concern for over half of pregnancies, and that nearly 30% of Canadian women aged 19 to 50 years do not get enough iron from their diet. Read More

Canada Beef’s Latin America and Mexico office (LATAM) partnered with HEB supermarket and Certified Angus Beef (CAB) to launch a brand awareness campaign at the end of December 2021. Read More

Canada Beef International Institute (CBII) China worked with the Catering Industry Engine Service Group (which falls under the Guangdong Restaurants Association or GRA) to organize a Canadian beef workshop on September 29 in Guangzhou. Read More

The Canada Beef International Institute (CBII) Japan partnered with the Federal Meat Academy (FMA) in Japan to provide Canadian beef courses to culinary college students in Tokyo. FMA is the only school offering high-level butchery education classes in Japan. Read More

Canada Beef welcomes the quick resumption of beef trade with South Korea announced on January 19, 2022, by South Korea’s Ministry of Agriculture and Rural Affairs (MAFRA). Read More

Costco is one of Canada’s leading retailers of Canadian beef and an important partner in communicating to consumers. Read More

As part of the #MyCanadianBeef campaign, Canada Beef explored new media forms to engage audiences across Canada. Read More

Canada Beef efforts to boost awareness of the many health and environmental benefits of beef and sustainable cattle production among key audiences continue with the development of a new educational resource hub on the Taste Canada website. Read More

Show your beef pride this winter with the Canadian Beef Cuff Toque with Pom Pom. Read More

Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More

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