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Recent Alberta government trade missions to Asia presented Canada Beef with the opportunity to provide support to further highlight and promote Canadian beef in several key export markets in the region.
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On June 3, 2025, the Canada Beef Taiwan/SE Asia/Hong Kong/Macao office welcomed a delegation from the Alberta Ministry of Agriculture and Irrigation to Ho Chi Minh City. Read More


The Canada Beef International Institute (CBII) Japan held a Canadian beef demand-building seminar and networking reception at the Canadian Pavilion at Expo 2025 Osaka on June 10. Read More



Canada Beef is excited to return for the second year to The Market at the BMO Centre during the Calgary Stampede, running from July 4 to 13, 2025. As part of the “Greatest Outdoor Show on Earth,” Canada Beef will connect with visitors from around the world to offer delicious samples of Canadian beef, showcase the Canadian Beef Information Gateway (Gateway), and share educational resources and fun giveaways. Read More


A successful six-week digital campaign highlighting the Canadian beef sector’s environmental sustainability progress wrapped at the beginning of May. Read More


Canada Beef, through Thinkbeef.ca, organized a webinar for health professionals on May 29. Read More



Chefs Mathieu Paré and Cameron Pappel from the Canadian Beef Centre of Excellence (CBCE) conducted two Canadian beef tasting sessions as part of the Culinary Federation (CF) 2025 Conference in Moncton, NB. National chef members, young chef members, and culinary students participated in a tasting activity to learn about the eating quality and characteristics of top-performing Canadian beef cuts for the foodservice industry. Read More

Canada Beef participated in the Canadian Nutrition Society (CNS) Annual Conference held in Montreal May 8-10. Read More


Stay up to date on industry events and tradeshows where Canada Beef is participating. Read More


Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More

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Editorial contributor and oversight provided by Gina Teel, Director, Stakeholder Communications, Canada Beef.

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