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 Dietitian intern training program highlights beef nutrition Canada Beef partnered with Spark Nutrition Communications to share key messages about beef's nutritional value with dietitian interns via live online educational training programs. These programs allow interns to meet the food literacy competencies required to become Registered Dietitians (RD). The sessions are also recorded for students who can’t attend in real-time. The 90-minute educational programs are designed to teach interns how to deliver engaging and effective health and cooking information to their clients and help them build food skills. Presenters used Canada Beef’s Moroccan Meatballs with Herbed Slaw recipe to demonstrate how to make healthy meals while including key nutrition messages, such as the high prevalence of iron deficiency among women in Canada. Total participation for the year reached 248, with 199 viewers attending the program live.  Spark Communications presenter Carol Harrison RD noted that viewers come to see Canada Beef as a valuable nutrition and culinary resource to support them in their future careers. “Last year, we added the Canadian Beef Information Gateway as one of the messages in the training and as part of their resource takeaway. The Gateway was highlighted again this year, and participants noted that the Gateway online resource makes it easier to find beef recipes to demonstrate different dietary preferences and health goals.” Twenty schools in Canada offer RD training, and this educational program is available through 15 university RD programs, including McGill University, the University of Guelph, and the University of Manitoba. Six of the schools have made this training mandatory. According to Spark Nutrition, over the last four years, more than 850 interns have received beef messaging through these sessions. The participating interns are also added to the Spark email list, where there is an opportunity to promote other Canada Beef activities, including advertising upcoming nutrition webinars and available resources. “We provide high-value training that weaves in partner messages in a highly visible way that is relevant, engaging, credible and always evidence-and-practice-based, creating a win for partners, interns and the internship programs,” said Harrison. This program has been offered since 2021 and each year a brings a new group of students meaning this education will be offered to the majority of RDs over time. Back to main page  KARINE REKUNYK Director, Health and Nutrition |
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