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Canada Beef is pleased to announce the appointment of Sandesh Rodrigo to the position of Foodservice Manager, Channel Marketing. Rodrigo is responsible for supporting Canada Beef’s domestic marketing strategy for increasing demand, client confidence, and competitive position in the Canadian marketplace, specific to the foodservice industry. Rodrigo recently completed the Culinary Management program at George Brown College while working as a Sous-Chef at a golf and country club in Ontario. He also has international foodservice experience, starting a restaurant out of his garage as a cloud kitchen during the pandemic. Subsequently, he grew it to a 100-seat restaurant, which he sold upon moving to Canada from his native Sri Lanka. In addition to his culinary and foodservice background, Rodrigo has considerable experience in business development, brand management, and strategic planning, which he has gained through working with multinational organizations in other industries. Rodrigo holds a Master of Business Administration and a bachelor’s degree in marketing and business management. His wealth of experience makes him a strong asset to the department’s portfolio, enabling the establishment and maintenance of relationships within the foodservice sector. Rodrigo is a member of the Channel Marketing team at Canada Beef's Mississauga office. Back to main page |
CONTACT US Suite 146, 6715 – 8th Street NE Calgary, AB Canada T2E 7H7 Tel: (403) 275-5890 info@canadabeef.ca canadabeef.ca |
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