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It’s time for a website refresh. Canada Beef’s website is popular with customers and industry members with over 869,000 users a year. Over half (52%) of the website traffic comes from online searches with Google as the number one search engine used. In terms of demographics, the largest age group of users are aged 25 – 34 and users are 57% women and 43% men. This tech-savvy audience is looking for responsive tools, easy-to-find content and engaging visuals. Read More

The pandemic restrictions inevitably transformed daily life with new ways of doing things that will no doubt survive into the post-pandemic world—things like online grocery shopping and cooking at home more often. Read More

COVID-19 has changed the way we communicate with Canada Beef’s in-market partners and webinars have become an important tool. Read More

The past year has been incredibly challenging for the foodservice industry around the world. With cities in lockdown, strict health protocols, supply gaps, unstable pricing and low consumer confidence many foodservice businesses lost money and some even lost their business. Read More

To say the last year has been challenging would be an understatement. The Coronavirus pandemic has disrupted ‘business as usual’ for supply partners, end-user clients and consumers worldwide. Read More

Canada Beef’s Export Market Development EMD Program launched in November 2019. The EMD program provides cost-shared funding support for eligible Canadian beef and veal representative-company-initiated projects and activities. Read More

Thinking back over the last year how many of you turned to YouTube to watch a how-to-fix it video, or to learn how to make sourdough bread, or to simply be entertained? YouTube generates the second most traffic of all websites in the world, second to Google (which owns YouTube). Read More

Find trade headlines, market intelligence and market updates, trade reports and export statistics. Read More

Participating in trade shows has always been an important tool for Canada Beef’s Channel Marketing team. Read More

Until early March 2020, the Canadian Beef Centre of Excellence (CBCE) primarily engaged in live Canadian beef training and promotional events in Canada and in countries around the world. Read More

Suite 146, 6715 – 8th Street NE
Calgary, AB Canada T2E 7H7
Tel: (403) 275-5890
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