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 Fuelling them well for back to school Fuel Them Well is a practical guide for parents looking to nourish growing kids and teens with simple, balanced meals and snacks. It highlights the importance of key nutrients such as protein and iron, along with fruits and vegetables, whole grains and fluids, to help support busy, active days. View the brochure here. The ThinkBeef.ca booklet highlights where beef fits when meal-planning. Beef is a convenient source of high-quality protein and a good source of iron, making it a nutritious choice for growing kids and teens. Easy meal and snack ideas show how beef fits into familiar family favourites and keep meal or snack time simple. Encouraging children to stay active during play and organized sports is an important part of growing up, and ThinkBeef.ca wants to help Fuel Them Well during this busy time by building strategies they can keep as kids grow into strong adults. ThinkBeef.ca partnered with Jennifer House from First Step Nutrition (8,600 IG followers) and Jess & Nita from Happy Healthy Eaters (134,000 IG followers) to showcase the importance of keeping children fueled for play. The Fuel Them Well guide was promoted in both influencer newsletters (19,000 total subscribers) and via their Instagram pages to help get parents and coaches the information that will help keep these kids active. Watch House’s IG post here and the Happy Healthy Eaters post here. You can view the Happy Healthy Eaters newsletter here.   Back to main page EMILY RICHARDS Director, Culinary Initiatives

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