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Canada Beef is pleased to announce that the Alberta Beef Export Market Development Program (ABEMP) grant is now available. Canada Beef is pleased to announce that the Alberta Beef Export Market Development Program (ABEMP) grant is now available. This project is funded [in part] by the Government of Canada and the Government of Alberta through the Canadian Agricultural Partnership. “The ABEMD program is an excellent example of a partnership between industry and government to achieve common goals and objectives,” says Mike Kennedy, Chairman, Canada Beef Market Development and Promotion Committee. Read More

A Japanese buyers group led by Kanematsu, a large Japanese trading house, visited the Canadian Beef Centre of Excellence (CBCE) to learn about Canada’s quality standards, production methods and world class grading system. Read More

One-minute and four-minute videos featuring the AAA Canadian Cowboy Cut were produced and shared on social media on December 17, 2019. Read More

As part of the commitment by the Canada Beef Market Development and Promotion Committee to provide an enhanced level of communication to beef producers a Stakeholder Communications sub-committee was created. Read More

On November 30, 2019 more than 50 Executive Chefs and restaurant owners from 12 cities across China attended the Canadian Beef Culinary Workshop in Shanghai. Read More

The Taste of Canada event was held November 24 – 28 at the Four Seasons Hotel, Dubai. Hosted by Consul General Linteau, Canadian food and beverages were showcased to over 100 chefs from Dubai’s top restaurants and hotels as well as social media food influencers. Read More

‘Oven Roast Know How’ was the number one search term for the month of December. There were over 43,000-page views. Read More

More than fifty of Sysco’s top customers and customer prospects along with members of their sales team, Centre of the Plate Specialists and Culinary Experts attended a series of Canada Beef educational seminars. Read More

The CBCE team worked the with Saskatchewan Cattlemen’s Association at Agribition, North America’s second largest agricultural trade show held November 25 – 30, 2019 in Regina, Saskatchewan. Read More

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